Digital audience
Track the streaming metrics. The measurement refers to digital, with the base and period presented in the product.
Metrics / Digital audience analysis
Track the audience and listening time
of your station online.
See sessions, peak audience, and average streaming time. The package also includes analysis of those who take part via WhatsApp.
Metrics + WhatsApp: pricing on request.
7-day free trial. Metrics requires a Loopert partner streaming provider. Check if yours is compatible.
Total sessions
1,790sessionsPeak audience
114sessionsAverage time
0h44mper sessionNew listeners255
Total listening time1,333h35m
Average concurrent32
Radio streaming audience · Two-day window
Streaming audience
See what happens
on your station's stream.
Track sessions, peak audience, and average listening time in the chosen period.
Average time
See the average listening time per session in the analyzed period.
Available comparisons
Compare metrics using public Icecast/Shoutcast data. The reading depends on the stations and information available.
In the studio
Follow the data
during the show.
A view that brings together the show context, the digital audience, and WhatsApp participation.
Check streaming consumption during the programming and follow the radio channel activity.
PROGRAM IN THE CLIPMorning show
63listeners at that moment
Total sessions
77sessionsPeak audience
63sessionsAverage time
0h21mper sessionProgram WhatsApp
- Messages
- 27
- Contacts
- 14
- New
- 5
- Returning
- 9
Integration and trial
Your 7 days of Metrics
start after
the integration.
To use Metrics, your station needs a Loopert partner streaming provider.
- 01
Talk to Sales
Tell us your streaming provider and request the package account.
- 02
Check the integration
If your provider is already a partner, you can keep it. Otherwise, migration is required.
- 03
Try Metrics for 7 days
The Metrics period starts when the integration is applied. On WhatsApp, it starts when the account is created.
The digital audience shows one part.
Those who take part via WhatsApp add another.
Metrics + WhatsApp
Two analyses.
One package for your station.
Beyond streaming, check the profile of WhatsApp participants and use that reading in sales presentations.
The channel analysis is inbound only. It describes the participating base, without automatically representing the station's entire audience.
Learn about the included WhatsAppPlans for your radio station
Compare the analytics plans.
Choose the plan for your radio station and request 7 free days from our sales team.
Get to know the profile of those who take part in the channel.
Pricing on request
- WhatsApp participant analysis
- Age and gender sample of the base
- Use in sales presentations
7 days free. Independent of Metrics and streaming.
Trial start: Upon account creation by the internal team.
Metrics + WhatsApp
Both productsAdd digital audience to your WhatsApp analytics.
Pricing on request
- Digital audience and average time
- Comparisons with available public data
- WhatsApp analysis included
7 days free. A partner streaming provider is required for Metrics.
Trial start: Metrics: when the integration is applied. WhatsApp: upon account creation.
Do you have three or more radio stations?Talk about terms for your group.
Check the termsSoftware plans. App, media investment and commission are contracted separately. Ask our sales team about the terms.
Frequently asked questions
Clear up your questions
about the contract.
Still have a question?
Talk to LoopertDoes Metrics measure the over-the-air audience?
Metrics measures the digital audience. It is not a measurement of the over-the-air audience.
Do I need to change my streaming provider?
To use Metrics, the provider must be a Loopert partner. If your station already uses a partner, you can keep it. Otherwise, migration is required. WhatsApp works independently of streaming.
Where do the comparisons come from?
From available public Icecast/Shoutcast data. The coverage depends on the monitored stations and information; it does not automatically represent the entire market.
Is WhatsApp included?
Yes. The Metrics + WhatsApp package, pricing on request, includes both analyses.
How do I request the 7-day free trial?
Request your account from Sales. The internal team creates the access. On Metrics, the count starts when the integration is applied; on WhatsApp, when the account is created.
I have three or more stations. Can I negotiate?
Yes. There are negotiable conditions for groups with three or more stations. Talk to Sales about your operation.
Let's talk
Request the
Metrics + WhatsApp trial.
Request the Metrics + WhatsApp package trial from Sales.